The Future of Responsive Design
Responsive Web Design is an approach in which you design a website to provide optimal user experience. This would be where the user can easily navigate a site without resizing or scrolling across the page. Web design now more than ever, requires the designer to take into account many more factors than in the past. Websites visitors use multiple types of devices, such as phones and tablets, in addition, there are multiple browsers that are used to access websites. Responsive design is something that needs to be taken extremely seriously for any web designer.
It’s pertinent for any website to have a mobile version. A mobile site should still have all of the important information, just in an easier-to-navigate format. One way to do this is to have access to every page no matter where the user is on the site. In addition, the contact information should be easy to access and on the front page. It is extremely valuable to have a well designed mobile page, especially for sites that have a lot of mobile visitors. Remember to leave out large images and anything that will slow down the site. In the future, every website will have a mobile version.
Any serious web designer should be planning for responsive designs ahead of time. When new models of phones come out, such as the iPhone 5, 6, etc, it’s crucial to test the site on the new product IMMEDIATELY and fix glitches. Ideally, any new site should be tested on every major phone, browser and operating system. What performs well in Chrome may not perform well in Firefox. Since a browser may render a site slightly differently, there can be differences for the visitor. You don’t want to inconvenience visitors or establish a reputation for being a slow-to-adapt business.
A well-designed site is going to bring in money. This is because when a user can navigate a site, they are more likely to stay on the page for a longer period of time. Usability should be an enormous factor in anyone building a site. One way to test usability is to have QA testers. They can navigate the site as a customer, on different browsers, to make sure the site flows well. In the future, most website owners of any serious business will have their sites tested, and possibly even focus groups will be used. A poorly designed site will have a high bounce rate, which means customers will leave after landing on the site.
Though not that popular now, emulators are an excellent way for one to test websites in different browsers. Even when small changes are made in java or CSS, the changes may render differently in different browsers. An emulator allows a webmaster to test the site change in multiple browsers, and even multiple versions of browsers. This is extremely beneficial, as some people still have very old versions of browsers, especially Internet Explorer. Ideally, a designer would test as they go, using an emulator. If you are catering to an audience that’s unlikely to have the most updated version of various softwares, this tool is invaluable.
Every revenue-producing website needs to take into account many considerations in regards to usability. In the past, there were very few options, but now almost everyone accesses the internet from many platforms. Having a site that is well designed will help ensure that customers stay longer and come back often. In the future, responsive design will be an everyday buzzword, so you better get on the bandwagon now!